Video both engages and educates your customer.
Online video is beginning to play a key role in buy decisions online. Recently Internet Retailer found, 52% of consumers say watching product videos makes them more confident in their online buying decisions. When a video is information-intensive, 66% of consumers will watch the video two or more times.
Research shows that web video grabs and holds attention far more effectively than text. High quality web videos on your website about your products and services do the selling for you. They build trust in your company and make you stand out from your competitors. According to Retail Touchpoints, the Step2 Company found that shoppers who viewed video were 174% more likely to purchase than viewers who did not in 2012.
- Send email blasts with banner ads linked to videos on your web site
- Easy to place and manage